Small Business Strategies for Facebook

Even if you don’t have the budget to promote a new movie (like Disney does), your small business can benefit from Facebook’s marketing strategies. Use this list of tools and tips to show you how.

1. Networking: Use Facebook as a Marketing Tool: This article focuses on how entrepreneurs can use Facebook as a self-promotion tool and turn social networking into professional networking.
2. Top Five Viral Facebook Techniques: Learn how to make the most of referrals, giveaways and other simple apps with the tips in this article.
3. Web 3.0 Marketing with Facebook: Find out why Facebook is great for small businesses wanting to tap into a large, global market.
4. Facebook as a B2B Marketing Tool: This article chronicles how ordinary Facebook users have begun to use the social networking community as a place to self-promote and improve business.
5. Top Ten Ways to Use Facebook to Promote Your Business for Free: If your company doesn’t have a huge marketing budget, don’t worry. This article gives tips on using Facebook’s free features to reach consumers.
6. Entrepreneurs Need Both Facebook and LinkedIn: This article from the Small Business Trends website details why entrepreneurs should take advantage of the many self-promotion and networking opportunities that Facebook offers its members.
7. Time for Facebook?: This author tries to figure out why Facebook, not just e-mail, is a useful tool for keeping contacts. Readers will also find tips on how to become more savvy at online networking.
8. Make Money with Facebook Applications: Web designers and developers are encouraged to create their own Facebook applications as an on-the-side moneymaking project.
9. Using Facebook for Business: A Real Life Example: The analysis of a real-life Facebook marketing strategy will help other small-business owners determine if a similar technique is right for their company.
10. Facebook Platform: This page includes “everything you need to get started building a Facebook Application.” Ready, set, design!
11. Facebook, a Marketer’s Friend: This article from The Wall Street Journal tracks a small-business owner and her lucrative, profitable adventures with Facebook marketing.
12. Five Ways Small Business Can Benefit from Social Media/Networking Sites: Small-business owners will find ways to use Facebook to meet their unique marketing needs.