Ranking in Google News
Posted: April 21st, 2009 | Author: Henrie Media Inc. | Filed under: Online Marketing | No Comments »
Covering a recent Search Engine Strategies session, Virginia Nussey with Bruce Clay notes, “News page views are up to trillions monthly.” More and more people are getting their news online. That’s why the newspaper industry is struggling. I don’t have the hard numbers, but I’m willing to bet a significant amount of people are getting news from Google News. She pulled away these things to keep in mind for Google News:
- Only indexes articles three days old or less
- Only indexes it once
- Read Google News Help for Publishers
- Google News XML Sitemap and monitor it
- Section names (keywords in News XML Sitemaps)
- Host “most popular” and “breaking news” sections on your site
- Sub-headlines or beginning of article copy is pulled in as Meta description
Do you have any other suggestions? Please comment to this post.
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